With Statpax our clients have full access to a statistics suite that offers a comprehensive scope of the consumer purchase decisions at the store aisle level. When considering the required resources, time, and limitations for administering traditional data collection methods, Statpax is an advantageous solution within your marketing strategy.
BEST OF BOTH WORLDS
Traditional survey methods, focus groups, and acquired databases are common means for learning about specific segments of your customer base. However, these methods can be biased, costly, time consuming, and compromised by human error. Statpax provides marketers the opportunity to observe who is looking at what, when, and where within one package. Instead of using human resources and long turnovers, Statpax can stream real-time data to your HQ for immediate analysis of:
- User experiences
- Mediastream preferences
- Traffic/timeslot volumes
- Geospecific traffic volumes
- Confirmed impressions (ambient and direct eye tracking)
- Demographics
EASY ACCESS AND CIRCULATION
Statpax has been framed for the day-to-day operations of your company. With instant access to your online account, Statpax can feed real-time data outputs from anywhere within your network. In the case of internal reporting, data is dynamically prepped within a complete report package including graphic charts and segmentation. Presentations can be easily projected from a laptop, or downloaded into PDF format for print and email. Comprehensive market reporting just got easy, cheap, and quick.
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